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Assistant AD or Associate AD, NIL Strategy & AI Analytics
Job Title: Assistant AD or Associate AD, NIL Strategy & AI
Analytics Posting Start Date: 6/25/26 Work Arrangement: Onsite
Current UC employees must apply internally via
SuccessFactors
Next Lives at the University of Cincinnati
Founded in 1819, the University of Cincinnati ranks among the
nation’s best urban public research universities. Home to more than
53,600 students, 12,000 faculty and staff, and over 360,000 living
alumni, UC, a Carnegie 1 institution, combines research prowess
with a physical setting The New York Times has called “the most
ambitious campus design program in the country." UC's momentum has
never been stronger as the anchor of the Cincinnati Innovation
District, the oldest cooperative education (co-op) program in the
country with students earning $94 million annually through paid
experiences, an academic health system, and as a member of the Big
12 Conference. The university contributes $10.6 billion in economic
impact to the city and $22.7 billion to the state of Ohio. At UC,
next is all of us. Learn more at uc.edu.
UC is a mission-driven organization where we are committed to
student success and positively transforming the community through
scholarship and service. We thrive on innovation, making an impact,
and fostering an environment where staff and faculty are key
contributors to UC’s success.
About the
Department
The University of Cincinnati Department of Athletics competes at
the highest level of intercollegiate athletics with the vision to
reach Next Level Success for all 18 varsity teams and more than 450
student-athletes. The Bearcats have a proud athletics history,
winning eight national championships and 118 conference titles. The
Cincinnati men's basketball team is among the 15 winningest
programs all-time, while the football team became the first
non-Power Five program to compete in the College Football Playoff
in 2021. Olympic gold medalist volleyball player Jordan Thompson,
NBA Hall of Famer Oscar Robertson and Major League Baseball legend
Sandy Koufax are among the several luminaries who have competed as
Bearcats.
In 2023, the Bearcats entered a new era as a Power Four School
when they officially joined the Big 12 Conference, positioning
Cincinnati among the nation's premier athletics programs.
Off the field, UC student-athletes continue to find success, as
well, collectively posting a school-record 3.52 GPA in the spring
of 2025.
Under the leadership of Director of Athletics John Cunningham,
and supported by more than 150 full-time staff members, UC
Athletics' mission is to connect our community, enhance our
university and impact the lives of student-athletes as they prepare
to change the world on and off the field.
For more information visit gobearcats.com.
Job Overview
The Assistant / Associate Athletic Director (AD) of NIL Strategy
& AI Analytics will be instrumental within the athletic
department's Name, Image, and Likeness (NIL) program. This role
uses artificial intelligence and predictive analytics to maximize
student-athlete market value while following all departmental,
university, conference, and NCAA policies and regulations. The
Assistant / Associate AD oversees the entire NIL lifecycle, from
initial valuation and contract negotiation to final compliance
fulfillment, while reporting directly to senior athletic
administration.
The successful candidate will be appointed at the Asst AD or
Assoc AD level according to their skills and qualifications.
Essential
Functions
Assist with all aspects of the administration and operation of
NIL, including
NIL Contracts
- Evaluate and negotiate NIL licensing agreements for
student-athletes.
- Secure optimal financial terms, usage rights, and exclusivity
clauses.
- Student athlete management – Utilize Spreadsheets and software
platforms to ensure payments are made on time and budges are
followed
- Communication with Agents
Predictive Analytics & Valuation
- Use data models to project market value for
student-athletes.
- Analyze audience demographics to identify optimal brand
alignment opportunities.
- Forecast ROI and analyze past ROI
AI Integration & Innovation
- Implement AI tools to automate talent discovery and brand
matching.
- Deploy machine learning algorithms to track social media trend
velocity.
- Utilize AI-driven sentiment analysis to protect athlete and
institutional reputation.
NIL Fulfillment & Compliance
- Audit deal deliverables to ensure athletes meet all brand
obligations.
- Verify compliance with NCAA, state laws, and institutional
policies.
- Manage institutional disclosure platforms to track and report
all transactions.
Leadership
- Support the research, development, maintenance, and
modification of departmental operating policies and
procedures.
- May assist in the development and training of staff providing
guidance and direction.
- May assist with the generation of funding resources.
- May act as sport supervisor for designated sports working
closely with coaches providing strategic and administrative
guidance and support.
- May provide direct and/or indirect supervision to exempt and
non-exempt staff (i.e., hiring/firing, performance evaluations,
disciplinary action, approve time off, etc.).
- Perform related duties based on departmental need. This job
description can be changed at any time.
Asst AD
Required Education
- Bachelor's Degree
- Nine (9) years of relevant work experience and/or other
specialized training can be used in lieu of education
requirement.
Required Experience
- Five (5) years of experience in athletic administration.
- OR -
Assoc AD
Required Education
- Bachelor’s Degree
Required Experience
- Seven (7) years of experience in athletic
administration.
Additional
Qualifications Considered
- Degree in Sports Management, Data Science, Business, Law
- Master’s or JD
- Experience in sports agency, collegiate NIL management, sports
marketing or other related field.
- Proficient with data visualization tools and AI driven
marketing software.
Application Process
Information
Interested and qualified applicants must apply online and
include a cover letter of interest and a current CV/Resume. All
certifications and other documentation can be uploaded using the
Additional Documents section in the application. Applications
without a cover letter and CV/Resume will not be considered for the
position.
Physical
Requirements/Work Environment
- Office environment/no specific unusual physical or
environmental demands.
Compensation and Benefits
UC offers an exceptional benefits package designed to support
your well-being, financial security, and work-life balance.
(UC
Benefits) Eligibility may vary by position and FTE status.
Highlights include
Salary/Hourly Pay Rate Information
Comprehensive Tuition Remission
UC provides tuition remission for you and your eligible
dependents, covering tuition costs for nearly all undergraduate and
graduate programs offered by the university.
Robust Retirement Plans
As a UC employee, you won’t contribute to Social Security
(except Medicare). Instead, you’ll choose between state pension
plans (OPERS, STRS) or an Alternative Retirement Plan (ARP), with
UC contributing 14–18% of your salary based on position.
Real Work-Life Balance
UC prioritizes work-life balance with a generous time-off
policy, including
Vacation and sick time
11 paid holidays and additional end-of-year paid time off
(Winter Season Days)
6 weeks of paid parental leave for new parents
Additional Benefits Include
- Competitive salary based on experience
- Comprehensive health coverage (medical, dental, vision,
prescription)
- Flexible spending accounts & wellness programs
- Professional development & mentorship opportunities
To learn more about why UC is a great place to work, please
visit our Careers
Page.
UC is an E-Verify employer. If hired into this position, you
will be required to provide satisfactory proof of employment
eligibility by providing acceptable, original forms of
identification for employment verification via the Federal I-9
employment verification process. Click here
for a list of acceptable documents.
Important: To apply you must create a profile
and submit a complete job application through the UC applicant portal. We are unable
to consider “easy apply” applications submitted via other websites.
For questions about the UC recruiting process or to request
accommodations with the application, please contact UC HR at
jobs@uc.edu.
Equal Opportunity Employer. Building a workplace where
all qualified applicants will receive consideration for employment,
including Individuals with Disabilities and Protected
Veterans.
REQ: 102928
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