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University of Cincinnati

Assistant AD or Associate AD, NIL Strategy & AI Analytics

Cincinnati, OHFull-timeJul 7, 2026

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Job Title: Assistant AD or Associate AD, NIL Strategy & AI

Analytics Posting Start Date: 6/25/26 Work Arrangement: Onsite

Current UC employees must apply internally via

SuccessFactors

Next Lives at the University of Cincinnati

Founded in 1819, the University of Cincinnati ranks among the

nation’s best urban public research universities. Home to more than

53,600 students, 12,000 faculty and staff, and over 360,000 living

alumni, UC, a Carnegie 1 institution, combines research prowess

with a physical setting The New York Times has called “the most

ambitious campus design program in the country." UC's momentum has

never been stronger as the anchor of the Cincinnati Innovation

District, the oldest cooperative education (co-op) program in the

country with students earning $94 million annually through paid

experiences, an academic health system, and as a member of the Big

12 Conference. The university contributes $10.6 billion in economic

impact to the city and $22.7 billion to the state of Ohio. At UC,

next is all of us. Learn more at uc.edu.

UC is a mission-driven organization where we are committed to

student success and positively transforming the community through

scholarship and service. We thrive on innovation, making an impact,

and fostering an environment where staff and faculty are key

contributors to UC’s success.

About the

Department

The University of Cincinnati Department of Athletics competes at

the highest level of intercollegiate athletics with the vision to

reach Next Level Success for all 18 varsity teams and more than 450

student-athletes. The Bearcats have a proud athletics history,

winning eight national championships and 118 conference titles. The

Cincinnati men's basketball team is among the 15 winningest

programs all-time, while the football team became the first

non-Power Five program to compete in the College Football Playoff

in 2021. Olympic gold medalist volleyball player Jordan Thompson,

NBA Hall of Famer Oscar Robertson and Major League Baseball legend

Sandy Koufax are among the several luminaries who have competed as

Bearcats.

In 2023, the Bearcats entered a new era as a Power Four School

when they officially joined the Big 12 Conference, positioning

Cincinnati among the nation's premier athletics programs.

Off the field, UC student-athletes continue to find success, as

well, collectively posting a school-record 3.52 GPA in the spring

of 2025.

Under the leadership of Director of Athletics John Cunningham,

and supported by more than 150 full-time staff members, UC

Athletics' mission is to connect our community, enhance our

university and impact the lives of student-athletes as they prepare

to change the world on and off the field.

For more information visit gobearcats.com.

Job Overview

The Assistant / Associate Athletic Director (AD) of NIL Strategy

& AI Analytics will be instrumental within the athletic

department's Name, Image, and Likeness (NIL) program. This role

uses artificial intelligence and predictive analytics to maximize

student-athlete market value while following all departmental,

university, conference, and NCAA policies and regulations. The

Assistant / Associate AD oversees the entire NIL lifecycle, from

initial valuation and contract negotiation to final compliance

fulfillment, while reporting directly to senior athletic

administration.

The successful candidate will be appointed at the Asst AD or

Assoc AD level according to their skills and qualifications.

Essential

Functions

Assist with all aspects of the administration and operation of

NIL, including

NIL Contracts

  • Evaluate and negotiate NIL licensing agreements for

student-athletes.

  • Secure optimal financial terms, usage rights, and exclusivity

clauses.

  • Student athlete management – Utilize Spreadsheets and software

platforms to ensure payments are made on time and budges are

followed

  • Communication with Agents

Predictive Analytics & Valuation

  • Use data models to project market value for

student-athletes.

  • Analyze audience demographics to identify optimal brand

alignment opportunities.

  • Forecast ROI and analyze past ROI

AI Integration & Innovation

  • Implement AI tools to automate talent discovery and brand

matching.

  • Deploy machine learning algorithms to track social media trend

velocity.

  • Utilize AI-driven sentiment analysis to protect athlete and

institutional reputation.

NIL Fulfillment & Compliance

  • Audit deal deliverables to ensure athletes meet all brand

obligations.

  • Verify compliance with NCAA, state laws, and institutional

policies.

  • Manage institutional disclosure platforms to track and report

all transactions.

Leadership

  • Support the research, development, maintenance, and

modification of departmental operating policies and

procedures.

  • May assist in the development and training of staff providing

guidance and direction.

  • May assist with the generation of funding resources.
  • May act as sport supervisor for designated sports working

closely with coaches providing strategic and administrative

guidance and support.

  • May provide direct and/or indirect supervision to exempt and

non-exempt staff (i.e., hiring/firing, performance evaluations,

disciplinary action, approve time off, etc.).

  • Perform related duties based on departmental need. This job

description can be changed at any time.

Asst AD

Required Education

  • Bachelor's Degree
  • Nine (9) years of relevant work experience and/or other

specialized training can be used in lieu of education

requirement.

Required Experience

  • Five (5) years of experience in athletic administration.
  • OR -

Assoc AD

Required Education

  • Bachelor’s Degree

Required Experience

  • Seven (7) years of experience in athletic

administration.

Additional

Qualifications Considered

  • Degree in Sports Management, Data Science, Business, Law
  • Master’s or JD
  • Experience in sports agency, collegiate NIL management, sports

marketing or other related field.

  • Proficient with data visualization tools and AI driven

marketing software.

Application Process

Information

Interested and qualified applicants must apply online and

include a cover letter of interest and a current CV/Resume. All

certifications and other documentation can be uploaded using the

Additional Documents section in the application. Applications

without a cover letter and CV/Resume will not be considered for the

position.

Physical

Requirements/Work Environment

  • Office environment/no specific unusual physical or

environmental demands.

Compensation and Benefits

UC offers an exceptional benefits package designed to support

your well-being, financial security, and work-life balance.

(UC

Benefits) Eligibility may vary by position and FTE status.

Highlights include

Salary/Hourly Pay Rate Information

Comprehensive Tuition Remission

UC provides tuition remission for you and your eligible

dependents, covering tuition costs for nearly all undergraduate and

graduate programs offered by the university.

Robust Retirement Plans

As a UC employee, you won’t contribute to Social Security

(except Medicare). Instead, you’ll choose between state pension

plans (OPERS, STRS) or an Alternative Retirement Plan (ARP), with

UC contributing 14–18% of your salary based on position.

Real Work-Life Balance

UC prioritizes work-life balance with a generous time-off

policy, including

Vacation and sick time

11 paid holidays and additional end-of-year paid time off

(Winter Season Days)

6 weeks of paid parental leave for new parents

Additional Benefits Include

  • Competitive salary based on experience
  • Comprehensive health coverage (medical, dental, vision,

prescription)

  • Flexible spending accounts & wellness programs
  • Professional development & mentorship opportunities

To learn more about why UC is a great place to work, please

visit our Careers

Page.

UC is an E-Verify employer. If hired into this position, you

will be required to provide satisfactory proof of employment

eligibility by providing acceptable, original forms of

identification for employment verification via the Federal I-9

employment verification process. Click here

for a list of acceptable documents.

Important: To apply you must create a profile

and submit a complete job application through the UC applicant portal. We are unable

to consider “easy apply” applications submitted via other websites.

For questions about the UC recruiting process or to request

accommodations with the application, please contact UC HR at

jobs@uc.edu.

Equal Opportunity Employer. Building a workplace where

all qualified applicants will receive consideration for employment,

including Individuals with Disabilities and Protected

Veterans.

REQ: 102928

Job details

Type
Full-time
Location
Cincinnati, OH
Posted
Jul 7, 2026

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